Mental Notes:

Sponsorwise has developed the first—and most widely used—platform for streamlining the sponsorship proposal process. The Sponsorwise system lets corporations and agencies eliminate their proposal backlog, and lets properties get their information directly to the decision makers.

Information Architecture:

This was true product realization. Mental Models worked with the promotion industry experts at Sponsorwise to develop a prototype that gave life to their full-scope vision. We then went to work with their engineers to help them implement a realistic chunk of the full-vision functionality. And over time we continued to work with Sponsorwise, helping them roll-out increasing levels of functionality as their business evolved. And, while the outward look of their site and product has changed, much of our original information architecture is still in use.

Integrated Marketing:

In addition to a Flash-based sales demo, we worked with Sponsorwise on several marketing pieces including the ad campaign featured below.